Sway: The Irresistable Pull of Irrational Behavior | Ori & Rom Brafman | Talks at Google
Why it's on BrighterTube
Hand-picked by a BrighterTube curator · found via round-3 back catalogue of a channel Lumen picks video by video · 82% confidenceThe Brafmans teach behavioral economics and cognitive biases—how people are swayed by irrational influence and persuasion. Cognitive science lecture on predictable susceptibility to framing and influence.
What you'll learn
A 54-minute video from Talks at Google: “Sway: The Irresistable Pull of Irrational Behavior | Ori & Rom Brafman | Talks at Google”.
Video by Talks at Google, played through YouTube's embedded player.