What stops people from changing their minds? | Jonah Berger | Big Think

Why it's on BrighterTube

Hand-picked by a BrighterTube curator · found via round-3 back catalogue of a channel Lumen picks video by video · 82% confidence

Jonah Berger teaches psychological barriers to belief change and persuasion mechanisms. Teaches cognitive science of conviction and reasoning.

What you'll learn

A 5-minute video from Big Think: “What stops people from changing their minds? | Jonah Berger | Big Think”.

Video by Big Think, played through YouTube's embedded player.

Videos are embedded from YouTube and belong to their creators. BrighterTube isn't affiliated with YouTube or Google.

As an Amazon Associate, BrighterTube earns from qualifying purchases.

© 2026 BrighterTube